Delta Private Jets (DPJ, Booth C13451) arrives at NBAA 2015 with strong growth in its jet card sales, charter revenue and fleet. Card sales are up 40 percent year-to-date over last year, while charter revenue climbed 58 percent. Meanwhile, the fleet of managed and charter aircraft has expanded from 53 at the beginning of this year to 70 now and is on track to reach 75 by year-end. Most of the added aircraft have been in the midsize and large-cabin categories, the latter including a GV and GIV-SP.
“We continue to grow our fleet with the right aircraft strategically located, and with technology and amenities most requested by our customers,” said David Sneed, executive vice president and COO of the Cincinnati-based company. Helping fuel the growth are program innovations such as the Upgrade to Private Jet Travel Program introduced in July in conjunction with parent Delta Air Lines, and its current promotion offering jet cards in $25,000 and $50,000 denominations.
The company also recently named Kelly Love to the new position of vice president of corporate strategy and business development, charged with identifying opportunities to provide long-term value for customers. “Our goal is to increase our customer engagement and retention through a variety of meaningful experiences,” said Love.